The practice of dropshipping allows you to run an eCommerce website without doing all the grunt work. You can sell products on your website that another company stores, packages, and ships to your customers for you. In other words- they do all the fulfillment, and you simply process the orders.
What is Dropshipping?
When a customer buys from you, you'll email your supplier and let them know. The supplier then ships the product directly to your customer. You don't carry any inventory or package any orders, but you still profit as though you did.
A Few Benefits of Dropshipping:
- Little to no startup cost
- Virtually unlimited range of products
- No packaging or shipping of orders
- No risk; there's no investment in inventory
How to Get Visitors
Cracking the Google Code
Google continues to be the #1 driver of traffic for most eCommerce businesses. You'll learn the most up-to-date methods for pushing your website to the top of Google's search results. Your instructor will help you carefully optimize your site, build links, find traffic building opportunities, and learn the art of Search Engine Optimization. Their experience is critical in crafting an SEO plan for your website.
Become an SEO Expert
The amount of outdated, useless information out there on the topic of SEO is mindboggling. Techniques that worked just a year ago can now hurt your website. It's critical that you know what's working now and what will continue working long term. This means that you not only need to know what to do, but also what NOT to do. Your education will include current, evergreen training on SEO - not just for Google, but for all search engines.
Getting Started with Dropshipping
There is research involved in determining the most profitable products to sell on your website, and to find the best supplier to work with. Once those things are finalized, you’ll build your website, market it to accumulate traffic, and process sales as they come in.
1: Choose a Niche
Choosing the right niche is one what of the most important decisions you'll make. It's vital that you do the research to identify in-demand niche products that are not already being sold by too many sellers. You want to reach potential customers while standing out as a company they should buy from. Knowing what criteria to research and how to analyze the data makes this process a simple one. Your instructor will walk you through this process in detail and help you choose the best possible niche for you.
2: Find a Dropshipper
This is the step that often loses many aspiring entrepreneurs. Without experience and guidance, it is very difficult to know how to locate suppliers who carry the products they want to sell, AND offer dropship services. With the help of your instructor, you'll learn where to find the dropshippers you need who offer competitive pricing, helpful return policies, fulfill orders quickly, and are great to work with.
3: Add Products to Your Website (or eBay)
Building your eCommerce website is something your instructor will help you with every step of the way, and you’ll learn how to use eBay as a platform as well. As part of your education, you'll learn how to create product pages that showcase each product, answer questions, resolve concerns, and effectively help visitors make a buying decision.
4: Market Your Website
With products featured on your website, you're now ready for visitors. Getting traffic to your products is an art that you'll learn here. You'll learn effective strategies that are both timeless and timely. You'll learn passive strategies and options that require more time and effort, but result in windfalls of traffic. In short- you'll learn to master endless methods for driving qualified visitors to your products.
5: Process Orders
The process of fulfilling on your orders is simple but can be optimized as well. We'll walk you through this portion of running your eCommerce website. It's important that you communicate well with your suppliers and customers. This is your opportunity to wow your customers and not let "buyer's remorse" creep in. We'll show you how to make this an enjoyable process for everyone.